Jayform vs Serviceform
Both put an AI agent, live chat and lead tools on your website and gather WhatsApp, social and email in one inbox. The biggest difference is how you buy and run them: Serviceform is sold as a done-for-you service, Jayform as self-serve plans.
Based on Serviceform's public website and help center as of October 2026.
Serviceform may suit you better if
- You want experts to build, train and optimise everything for you
- You need native desktop and mobile apps for agents
- Your knowledge sits behind a login form
- You want Mistral models specifically
Jayform may suit you better if
- You'd rather sign up and go live today, with published plan prices
- You want every module, from chatbots to recruiting, in one self-serve workspace
- Your widget needs to speak one of 18 built-in languages
- You want cost-efficient AI models on Cloudflare, with Claude, GPT and Gemini as options
| Capability | Jayform | Serviceform |
|---|---|---|
| Conversations | ||
| AI agent trained on your website | ||
| Scripted chatbot builder | 16 step types | |
| Live chat with routing, overflow and transfers | ||
| Unified inbox: chat, WhatsApp, Instagram, Messenger, email, phone | ||
| Gmail and Outlook mailboxes | Connected mailbox or forwarding | |
| AI phone agent | Turn by turn | |
| Native desktop and mobile apps | Installable web app | macOS, Windows, iOS, Android |
| Conversion tools | ||
| Multi-step forms and calculators | ||
| Popups and lead bars | ||
| Booking with Google and Outlook | Ourly | |
| Hosted form backend for AI coding agents | Endpoint | |
| AI product and stock search | AgenticSearch | |
| Search SDK packages (React, Vue, PHP) | Built, not yet on npm | |
| Customers and growth | ||
| Customer profiles and segments | ||
| Email, WhatsApp and SMS campaigns | ||
| Custom databases | Spaces | Flex (xRM) |
| Recruiting | ATS | |
| Social content generation | Publishes to Facebook and Instagram | Waitlist |
| Platform | ||
| Choice of AI model provider | Workers AI, Claude, OpenAI, Gemini | OpenAI, Gemini, Mistral |
| Crawling JavaScript-only or login-protected sites | JavaScript rendering; cookies, headers or basic auth | |
| Cookie consent banner | Cookie Controller | |
| Widget texts in 18 languages | 5 in the chatbot designer | |
| Public REST API | ||
| Done-for-you setup by an expert team | Instant AI setup from your website instead | |
| Self-serve signup and published plan prices | From €299/month after a strategy session | |
Sources: serviceform.com/pricing, products/live-chat, help.serviceform.com. Serviceform is a trademark of its owner. Details change; check their site for the current state.
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